Archive for June, 2007

Determination Reaps Rewards

Wednesday, June 13th, 2007

This past Saturday in the business section, The Columbus Dispatch ran an article about troubled tanning-salon chain under fire. I have very little interest in the legal issues of the Hottie Body franchise, but something did catch my eye. The article began talking about a woman who wanted to open a franchise and ran into problems:

Cindi Colley was on track to open her first business this spring, a Hottie Body tanning salon franchise. She had retail space arranged in a prime location in the South Campus Gateway development and had invested thousands, including a $25,000 franchise fee to the parent company of Hottie Body, a Columbus-based tanning salon owner and franchiser. But midway through construction on the site, “it became apparent that the parent company wasn’t going to keep their end of the bargain,” Colley said, leaving her unable to open her salon.

The article then preceeds to describe the Hottie Body legal issues. But like good writing, the article comes back to our “heroine”:

Colley, who had planned to open a Hottie Body location on N. High Street near the Ohio State University campus, has since made arrangements to open a tanning salon there under a different name, said Steve Sterrett, spokesman for Campus Partners for Community Urban Redevelopment, developer of the South Campus Gateway. Her salon, No Tan Lines, opened yesterday.

If you’ve seen my previous post, you probably now know why this article caught my eye, and I am blogging about it. About two months ago, I was introduced to Cyndi and learned not only of her dilemma with Hottie Body, but also her determination to open her business under her own name. I have had the fortunate pleasure to put together for her new tanning salon, No Tan Lines, a simple, one-page web site, business cards, and promotional flyers over these last few months.

However, the biggest pleasure was to meet Cyndi and help her dream come to fruition. Congratulations on the grand opening, Cyndi! I know No Tan Lines will be successful based on your determination and hard work alone. And if anyone is in the Ohio State area, stop by No Tan Lines and say hi. To celebrate their grand opening, No Tan Lines is offering one free tan with any purchase (see store for details and restrictions).